Tag Archives: marketing

From a former reporter, how to be pitch perfect

Posted on January 17, 2017 by crystalogormanwrites

Written for SPAN Enterprises When you are working company PR, getting a publication to write about your business, product, or event may seem like an impossible feat. The media seems so alluring and mysterious, veiled behind a screen or the … Continue reading →

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Sometimes giving it away for free is the most profitable solution

Posted on January 17, 2017 by crystalogormanwrites

Written for SPAN Enterprises Last week, Publix at Wedgewood Square Shopping Center brought us a cake and cupcakes. We didn’t order it. There wasn’t a birthday or celebration at the office that day. The bakery delivered the sweet treats just … Continue reading →

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